Covering More Ground Since 1991

We have a proven history of innovation and an unwavering commitment to top-level engineering and design. From our groundbreaking Living Link suspension technology to our CenterTrack belt system invention, Spot Brand creates bikes that go faster, last longer, maximize your enjoyment, and simplify your cycling lifestyle.

The Lumpkin family founded Avid in 1991 and grew the component company into America’s largest brake manufacturer. After selling Avid and acquiring Spot, we turned our attention to building better bikes. First, we revolutionized the reliability and simplicity of belt drives by creating the CenterTrack design that has made Gates Carbon Drive the world’s best-selling and most durable bicycle belt system on the market.